Are you using free online marketing research tools to find out what you need to know? Or are you paying someone else for the same data you can find yourself? Let’s say you are looking for key words. There are loads of different ways you can research these on the internet, so I think we should narrow it down a bit. How about if we start with 3 really good ones? If you want more later you can always ask.
1) Competitors Meta Tags – You know of a few big marketers online. They have probably sent you an email or two. Did you know that they are using keywords to market? Today’s Golden Nugget can help you figure out what is working for the Marketing Gurus. Pull their sales information or articles up on an internet browser and then click on “view”. There is a choice in that list called “source.” When that window opens, you will be looking at the HTML code. Now don’t panic, key wards are easy to find if you use the find command to search for the phrase. You will find a list of the key words that the guru is targeting. This can be a great way to see what your competition is focusing on.
2) Google – The search engines are the best free online marketing research tools. Type in the subject you are marketing and then look at the listings at the top. There will be a mixture of articles, videos, blogs, etc. Opening them will give you a lot of information. You can find out what your competition is writing about here. Use the tip from above to capture the Meta tags from these as well.
3) Word Tracker – This is by far the best way to find out what key words will work. There is a free version, but the paid version is much better. If you are going to be doing a lot of marketing, it might be cost effective to spend for the full Monte. You will be able to find hundreds of great keywords with this tool and shoot your sales through the roof.
Key words are the life blood of the internet marketer. These free online marketing research tools can help you find the best performing ones out there. You really should get an education in the internet marketing world to make the most of them. Finding a solid marketing and mentoring system can be just what you need to succeed.